The 2024 HopWalk® On Tour
Starting at Charles Faram, Malvern
That’s a wrap for the 2024 HopWalk® On Tour! This year’s event brought together over 360 brewers from the UK and around the world. Featuring a brand-new format for 2024, the six-day event replaced the traditional two-day flagship event and offered a more intimate experience, which was very well received.
We’ve received fantastic feedback and would like to thank everyone who attended this year. If you’d like to read the full press release and event round-up, check it out here!
As you may already know, something looks different and the change has been bubbling for a while now. We’re excited to show you what we’ve been gearing up for.
We make it our goal to step up the offerings of our flagship event each year and in a bid to mix it up we have decided to change the format completely and here’s what we plan to do. Firstly you can choose from a range of dates as seen below!
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Tuesday 3rd September 2024 |
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Wednesday 4th September 2024 |
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Thursday 5th September 2024 - The Head Brewer Group - Focus day |
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Tuesday 10th September 2024 |
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Wednesday 11th September 2024 |
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Thursday 12th September 2024 - International Brewer - Focus Day |
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Tuesday 3rd September 2024
Wednesday 4th September 2024
Thursday 5th September
The Head Brewer Group – Focus day
Tuesday 10th September 2024
Wednesday 11th September 2024
Thursday 12th September
International Brewers – Focus day
The Tours
We’ll be taking smaller more intimate groups on a road trip for a tour of Faram’s and two of our ‘Charles Faram Farms’ farms. Each with their own unique developments from hops to machinery to showcase.
Faram Festive Finale
After all that exploring and a posh nosh Hoppy Meal picnic, we’re bringing everyone back to The Faram’s Arms a pop-up pub for hop showcase beers.
It’s a chance to sample, exchange information, mingle with the Faram’s team, celebrate the harvest, and share our love for what we do and who we are.
And because no good story starts with a salad, we’re bringing you a BBQ on the bump before providing a complimentary shuttle bus ride to the most convenient station, Malvern Link.
The 2024 Programme
| Time | Event |
|---|---|
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8:30 |
Guests arrive |
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09:00 |
Charles Faram site tour - A behind the scene view of our pelleting plant, state of the art cold store, warehouse and picking, and Freshpak line. |
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9:45 |
Tea & Coffee on the go - Get ready to hop on the Faram Freeway with a brew. |
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10:30 |
Hawkins Farm Tour - Explore the new picking machine with the latest in technology, development hops, and Harlequin®, Olicana® and Progress hops. |
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12:30 |
Lunch - It's time to grab your hoppy meal and a beer with an optional historic tour. Including the old kilns and picker’s barracks. |
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14:20 |
Pridewood Farm tour - Be the first to see the newest of the new hop varieties, baby Godiva™, and check out a very different picking machine, finishing with a walk around a modern kiln. |
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17:00 |
Beer at The Faram Arms & BBQ on The Bump - We bring you the Faram Arms, our pop up pub and a BBQ at HQ with an amazing hilly view on the area we affectionately call ‘the bump’. |
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20:00 |
Event ends- shuttle bus leaves for Malvern Link Station. |
About the 2024 Farms
Hawkins Farming
At the two farm sites you will see the brand new picking machine with the latest technology, development hops, Harlequin®, Olicana® and Progress, and receive a optional historic tour. Including the old kilns and picker’s barracks.
The Hawkins family have been at The Farm, in Bosbury since the mid 1940’s but the earlier generations were based at farms in both Herefordshire and Kent.
They’re very keen on experimenting with new varieties and new and sustainable ways of producing the crop.
Hops Grown:
- Golding
- Progress
- Sovereign
- Jester®
- Olicana®
- Harlequin®
Pridewood Hops
Regular HopWalk® goers will be familiar with this picturesque farm, but there have been plenty of new developments. You will see the newest of the new hop varieties as well as baby Godiva™, a very different picking machine, and a walk around a modern kiln.
Pridewood Hops is run by the Powell-Tuck family. Martin is the main man and is helped by Julie.
Martin’s father, Geoffrey, farmed hops at the Nupend, Munsleu, before they were eventually grubbed out. They then purchased the Whitehouse where the farm sits today. Julie was brought up at Lower House, Canon Frome, where her father John Morris farmed the hops.. and they still rent one of those yards.
Hops Grown:
- Fuggles
- Bramling Cross
- WGV
- Target
- Progress
- Chinook
- Ernest
- Godiva™
